Maximizing online sales strategy through people, process, and the latest technology to create your digital blueprint.

We focus on ensuring your process gets e-lead customers arriving at your dealership via email, phone, text and even chat. All sources are then handled optimally, and your team is prepared to handle the new influx of opportunities.

The objective of this course is to teach solid digital marketing techniques, designed to drive more opportunities (leads, calls, chats, showroom visits, etc.) into your dealerships. We understand the Digital Marketing landscape and all of its inter-connected components, websites, search, leads, reputation management, and social media, can be complex and overwhelming. As a result, our key goals in this workshop is three-fold and straightforward:

1. Simplify the Digital Marketplace
2. Teach effective Digital Marketing Strategies to drive more leads and customers into your showroom
3. Instill the importance of tracking & measuring your results…ROI

In today’s marketplace, 95% of car sales are made at the dealership, but internet is the first place they begin their buyer’s journey? It is clear to most automotive marketers that online advertising is key to bring new leads into the dealership.

One of the biggest challenges automotive marketers face is gaining the trust of their customers. We train your team to conquest, capture, and communicate effectively on the customers terms. This enable the customer to stay in control and work at their pace.